Gann Academy Admissions Visual identity

2023-2024

Ideated, Developed, Printed, and Distributed

The rebrand of Gann Academy Admission's visual identity for the 2024-2025 season was a collaborative effort between the Marketing and Admissions teams, with Shaylin leading the design strategies and execution. The new visual identity spans across all admissions materials and features a new slogan "Who Will You Become?" This includes acceptance packets, social media posts, yard signs, brochures, and Gann Ambassador "About Me" cards. The design prominently features Gann Academy's secondary blue, which fades into images as a primary color to symbolize the transition into the school's primary red. Creative typography enhances the admissions mottos, and the use of student images creates a welcoming atmosphere. This cohesive design approach ensures a consistent and engaging visual experience from start to finish.